General Sales Agents constitute one of the vital links of the air travel chain. They provide high quality sales representation for commercial and cargo movement for foreign airlines, taking sole responsibility for the cost of distribution for these products in the Greek market, through their travel agencies, with the aim to attract direct flights to Greek airports, and subsequently contribute financially to the economy and tourism through beneficial cooperation with the equivalent Greek airline companies.
It must be noted that GSA’s are airline agents and not the principal therefore they serve airline interests without being an airline company.
